Every Property Is Unique. 

That's why we customize our marketing for yours.

There is no "one-size-fits-all" in selling real estate. Whether it's commercial, residential, or vacant land... Selling your property can be the most stressful experience in your life - unless you work with agents who work for you.

The pinnacle of every transaction with Benchmark stars with effective communication, and a partnership based approach because, after all, when you sell - we all succeed. 

We've combined the best in technology and "old school marketing", and can't wait for an opportunity to show you how this will help get your home sold!

Feel free to poke around this page. We've got plenty of resources to help you make sense of the process, from step one. If you have any questions, please feel free to give us a call at (760)514-2089. If you're ready to sell, start here!

Selling From Step ONE. 

  1. Click here for a free market analysis, or give us a call at (760)514-2089. We won't hound you every day, we promise. 

  2. Schedule your free, no obligation, no hassle in-home consultation. Your Benchmark agent will begin by telling you what your home's top dollar number is, as well as any cosmetic changes your home might need. 

  3. We begin representing you. At this point, we are your fiduciary and will assist in any possible real estate related matters you can need help with. 

  4. At this point, your home has been showed and we've got an offer (or many!). Great! Now we assist you by evaluating each and every offer with you, to negotiate terms or settle on an offer that benefits you most.

  5. Due diligence and negotiations are super stressful... But aren't you glad you've got a Benchmark agent in your corner? 

  6. CLOSING. We're done. It's a wrap. Now you've sold your property, and made a friend for life with your Benchmark Agent. 

Why We Have A 99% Close Rate

In real estate, there is no "secret" to selling homes. It just takes hard work, tenacity, and connections. Luckily, we've got all three! And don't forget - when you list with Benchmark, you're listing with 13 agents for less than the price of one at a competing "big brand" firm!

  1. We list your home on not just one MLS system, but two. Your listing is visible to all real estate agents, from San Francisco, to San Diego - and the Pacific Ocean to Nevada. 

  2. Your listing is syndicated to over 500 websites around the world; including Zillow, Trulia, Realtor, Redfin and yes - even the "big name companies". 

  3. We put together marketing packages, and send them off to over 1,000 agents personally, as well as a buyer white sheet of over 500 potential buyers looking at real estate in Southern California. 

  4. We offer custom photography and virtual walkthroughs through an internal marketing department. 

  5. We actively participate in good old fashioned networking throughout all of Southern California. 

  6. We advertise internationally, as well! 

  7. We've partnered with the best vendors in the industry - from lenders, escrow and title companies, all the way to home inspectors and pest inspectors.

  8. We offer great incentives to homeowners and buyers alike.*
    *Ask your Benchmark agent for details.


“I have had this young man Mr. Joe Cappellino sell my parents house located in Apple Valley. He didn't do a good job, he did absolutely amazing. I have never had a better experience in the real Estate industry like I have had with Joe. We listed the house and within a matter of 3 days he found the  buyer. Joe is a great guy and a very willing and understanding guy to work with. It's oh so very rare that you first of all find PEOPLE like this anymore, yet an amazing agent like him. He also owner/operator of his company Beanchmark Realty. Absolutely great. I recommend EVERYONE to work with Joe. It will be the best move you make.”